ASCENDA INC. ACHIEVES NOMINATION FOR REGIONAL TRANSPORTATION AWARDS

ORLANDO, Fla. (October 20, 2006) – Ascenda Inc., an Orlando-based technology company and a client of the University of Central Florida Technology Incubator, has received a nomination for the Regional Transportation Awards.

Presented each year by the Central Florida Regional Transportation Authority (LYNX), Metro Orlando Economic Commission, Metroplan Orlando and the Orlando Business Journal, the Regional Leadership Awards honor outstanding achievements and recognizes significant contributions made by central Florida businesses and individuals who provide transportation benefits to employees or residents. Award categories are designed to recognize excellence in performance, leadership, innovation and teamwork.

Ascenda was nominated for the Innovation Award for high tech interactive kiosks developed for LYNX Transportation and the Orlando Expressway Authority.

Ascenda has also recently contracted with Universal Studios Orlando and has also worked with the Orange County History Center to Web-based kiosk systems and software.

For more information, contact:
Gaidi Hartage, Chief Operating Officer, Ascenda, Inc. 407-841-7804

About Ascenda
Ascenda Inc. delivers innovative real-time solutions for marketing, sales, production lines and customer service. Using Web-based technology, Ascenda develops unique interactive guest transaction centers for hotel and restaurant lobbies and entertainment venues. For more information, visit ascendainc.com.

About the UCF Technology Incubator
Since its founding in 1999, the UCF Technology Incubator has helped more than 80 emerging technology companies create over $175 million in revenue and more than 630 new jobs with an average salary of $59,000. As a result of this success, the UCF Technology Incubator was named the 2004 Technology Incubator of the Year by the National Business Incubation Association. Headquartered in Research Park near the University, the Incubator is a true collaboration in economic development between UCF, Orange County, the City of Orlando, the Florida High Tech Corridor Council and the Metro Orlando Economic Development Commission. For more information, please visit incubator.ucf.edu.